Privacy Policy

Your privacy is important to us. Learn how we collect, use, and protect your personal information when you use UpStore's services.

Questions? Contact Us

1. Information We Collect

UpStore follows a minimal data collection approach. We only collect information necessary to process your orders and provide our services effectively.

Information You Provide:

  • Name and phone number for delivery
  • Delivery address and location details
  • Product preferences and special requests
  • WhatsApp messages and communications

Automatically Collected:

  • Website usage patterns (anonymous)
  • Device type and browser information
  • Order history and preferences
  • Delivery confirmations and timing

Important: We do not collect payment information as we use a cash-on-delivery system. All financial transactions happen directly between you and our delivery team.

2. How We Use Your Information

Your information is used exclusively for providing our marketplace services and improving your experience:

Order Processing & Delivery

Coordinating with Nigerian vendors, arranging delivery, and keeping you updated via WhatsApp

Customer Communication

Sending order confirmations, delivery updates, and responding to product requests

Service Improvement

Understanding popular products, delivery preferences, and optimizing our sourcing network

Business Operations

Maintaining order records, calculating commissions, and coordinating with vendor partners

3. WhatsApp Communication

WhatsApp is our primary communication channel. Here's how we handle your WhatsApp data:

  • Message Content: Used only for order processing and customer service
  • Phone Numbers: Stored securely for delivery coordination and updates
  • Media Files: Product photos shared are used for order verification only
  • Business Hours: We respect your time and communicate during reasonable hours

WhatsApp Privacy: We comply with WhatsApp's terms of service and business policies. Your phone number and messages are handled according to WhatsApp's privacy standards.

4. Data Sharing & Third Parties

We share your information only when necessary for service delivery:

✓ We Share With:

  • Nigerian vendors (product details only)
  • Delivery partners (name, phone, address)
  • Payment processors (minimal transaction data)

✗ We Never Share:

  • Personal data with advertisers
  • WhatsApp conversations with third parties
  • Customer lists or contact information

5. Data Security & Protection

We implement appropriate security measures to protect your personal information:

Encrypted Communication

WhatsApp messages are end-to-end encrypted

Secure Storage

Customer data stored with industry-standard security

Limited Access

Only authorized team members access customer information

6. Your Rights & Choices

You have control over your personal information and how we use it:

Your Rights Include:

  • Request data deletion
  • Access your stored information
  • Correct inaccurate data
  • Opt out of communications

How to Exercise Rights:

  • Contact us via WhatsApp
  • Send written request
  • Verify your identity
  • We respond within 48 hours

7. Data Retention

We retain your information only as long as necessary for business purposes:

Order Information2 years for business records
WhatsApp Messages1 year or until deletion requested
Contact DetailsUntil you request removal
Website AnalyticsAnonymous data, 2 years

8. International Data Transfers

Since we work with Nigerian vendors, some of your information may be shared internationally:

  • Order details shared with Nigerian vendors for sourcing
  • Minimal information required for product procurement
  • All transfers comply with applicable data protection laws
  • We ensure vendor partners follow privacy best practices

9. Cookies & Website Analytics

Our website uses minimal tracking to improve user experience:

Essential Cookies:

Required for website functionality

  • Shopping cart data
  • User preferences
  • Security features

Analytics Cookies:

Anonymous usage statistics

  • Page views and navigation
  • Popular products
  • Performance optimization

10. Policy Updates

We may update this privacy policy to reflect changes in our practices or legal requirements. Significant changes will be communicated via WhatsApp to active customers. The updated policy will be posted on our website with the revision date.

Questions About Privacy?

We're committed to transparency about how we handle your information. If you have any questions or concerns about our privacy practices, don't hesitate to reach out.

Contact Us About Privacy

Last updated: July 5, 2025

This policy complies with Rwandan data protection regulations